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Screen Events

Track general screen views to understand user navigation patterns.

Home Screen Viewed

Track when a user views the app's home page or landing screen:

Ometria.trackHomeScreenViewedEvent();

Screen Viewed

Tracking a visitor's independent screen views helps us track their engagement with the app, as well as where they are in a journey.

An analogous event on a website would be to track independent page views.

The common eCommerce screens all have their own top-level event: basket viewed, list of products viewed, etc.

Your app may have a specific type of page that is useful for marketers to track engagement with.

E.g. if you're running a promotion, and viewing a specific screen indicates interest in the promotion, which marketing might later want to follow up on.

To track these custom screens, use the Screen viewed event:

Ometria.trackScreenViewedEvent('OnboardingScreen', { step: '3', variant: 'B' });

Parameters:

ParameterTypeDescription
screenNamestringName of the screen
additionalInfoobjectOptional additional data about the screen